DIRECT MARKETING SUMMARY

Having worked with several marketing and sales professionals over the years designing direct response campaigns, I understand the importance of detail and the objective of generating qualified leads.

Direct marketing and sales collateral services include: postcards, trifolds, mailout brochures, PowerPoint presentations, CD-ROM presentations, expo backdrops, banners, local and national ads in periodicals and newspapers. A good mix of design and information can turn into great results.

Call 510-903-1854 or email marilyn@escaletdesigns.com for a free consultation and rate sheet for your graphic design project. Did you know that by working with Escalet Designs you can get discounts on local printing costs?

Type: Postcard
Sector: High Tech / Education
Description: In a series of direct mail pieces, the target audience was male, 18-34, high tech background. Worked with marketing and the printers to ensure a high quality piece.
Type: National Ad
Sector: High Tech / Software
Description: Due to the cost of this full-page ad in a national magazine (Linux Journal), detail and adherence to the brand was essential.
Type: National Ad
Sector: High Tech / Software
Description: Keeping with the theme of the other full-page ad, this half ad was created as part of an overall product launch campaign.
Type: Logo
Sector: High Tech / Consulting
Description: This trifold was created as a part of the overall redesign of this company's collateral pieces. The HR department used these for job fairs and other recruiting events.
Type: Ad
Sector: High Tech / Staffing
Description: In order to match the whole campaign theme and attitude, this ad was finalized. Other campaign material included postcards, datasheets, banners and buttons.
Type: Postcard
Sector: Education
Description: The objective of this postcard and other collateral pieces was to distinguish this department in a huge organization, California State University. This image upgrade was the result.

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